Online section
CISA 330 Desktop Publishing
Adobe InDesign CC
Online section number: 10414
Online - Orientation
2 Units
Prerequisite: None
Advisory: CISC 300, CISA 300 and ability to touch type.
Course Transferable to CSU
Hours: 27 hours LEC ; 27 hours LAB
Description: This course provides an overview of desktop publishing (DTP) and a major desktop publishing application program. It includes page layout skills needed to produce newsletters, brochures, flyers, reports, and other marketing material. Additionally, it covers importing and placing graphics and text, using layers, master pages, frames, creating graphics using the pen tool, and working with color both digitally and in print.
Software Version: Adobe InDesign CC
You must subscribe to Adobe CC and have access to Adobe InDesign - the software does not come with the course or the book.
The software: Adobe InDesign is only available by subscription ~ Student pricing: adobe.com and collegebuys.org
Textbook: Adobe InDesign CC Classroom in a Book Newest Edition - 2021
ADOBE INDESIGN CC: 2021 RELEASE
Authors: Kelly Kordes Anton, Tina Dejarid
ISBN-10: 0-13-687028-7
ISBN-13: 978-0-13-687028-9
Adobe Press
Amazon
Back to top
Online Section
CISA 345: Technical Marketing Applications
Online section number: 11438
Mandatory Online orientation
Units: 2.00
Prerequisite: None.
Advisory: CISC 305
Course Transferable to CSU
Hours: 27 hours LEC ; 27 hours LAB
Description: This course provides an overview of online marketing applications. It includes creating websites using cloud based software, building media-rich content for blogs, and developing marketing strategies using Search Engine Optimization (SEO) tools such as Google Analytics. It also covers email marketing software to create and manage mailing lists, newsletters, and automated campaigns. Additionally, it covers audience building with other cloud based marketing tools such as podcasts, ebooks, webinars, and more. All software used in this course is free, cloud based, and mobile.
This course provides an overview of online marketing applications. It includes how to:
* make websites using cloud based applications
* build media rich content for blogs
* market using Search Engine Optimization (SEO) tools such as google analytics
* use email marketing software which gives you the ability to create and manage mailing lists, newsletters, and automated campaigns
* introduction on how to build your audience with other cloud based marketing tools such as podcasts, ebooks, webinars, and more
* All software used in this course is free, cloud based, and mobile!
No textbook required -
What students are saying ~
Everyone, if you are looking for a fantastic set of courses to maximize your knowledge of online and social media marketing, look no further. As a small business owner, I learned SO MUCH about how to build and manage an effective online presence. As Professor Hayes points out in the class, social media marketing and online marketing now outpace print marketing by a significant measure. CISA 345 and 346 are a perfect combination of instruction to navigate the sometimes confusing waters of this relatively new, but very important, set of marketing strategies. ~ Katrina Rasbold, business owner and author
Back to top
Online Section
CISW 350 Imaging for the Web
Adobe Photoshop CC
Online section number: 10721
Online orientation
1 Unit
Prerequisite: None
Advisory: CISW 300 or CISC 306
Course Transferable to CSU
Hours: 18 hours LEC ; 18 hours LAB
Description: This course covers, in depth, graphics for the Web. It uses industry standard graphic software to technically develop original graphics as well as to manipulate found imagery. Topics include a review of Web file formats, compressing graphics for use on the Web, photo corrections, editing and enhancing graphics, extracting elements, and using layers. This course also covers more advanced editing such as working with masks and channels and creating simple animation/video.
You must own your own version of Adobe PhotoShop if you are going to take the course from your home - the software does not come with the course or the book. Student Pricing at: adobe.com
Textbook - Required -
Adobe Photoshop CC Classroom in a Book, (2021 release)
ISBN-10: 0-13-690473-4
ISBN-13: 978-0-13-690473-1
Adobe Press
Amazon
Back to top |
Professor Hayes -- Fall 2021 Schedule
Full Semester
CISC 310 Introduction to Computer Information Science - Online
CISW 300 Web Publishing - HTML/CSS Online
CISW 321 Introduction to Web Development and Design - Adobe Dreamweaver CC - Online
First 8 Weeks
CISA 330 Desktop Publishing -- Adobe InDesign CC - Online
CISA 345 Technical Marketing Applications - Online
CISW 350 Imaging for the Web - Adobe Photoshop CC Online
Second 8 Weeks
CISA 346 Social Media Applications - Online
ONLINE Orientation Information
Full Semester: Aug 21 - Dec 16, 2021
Full Semester - Online
CISW 300 Web Publishing
Section number: 10403
3 Units
Course Transferable to CSU
Hours: 36 Lecture hours 54 hours LAB
Description: This course is an introduction to publishing on the World Wide Web. Topics include creating web pages with Hyper Text Markup Language (HTML) and Cascading Style Sheets (CSS), organizing a series of pages into a website, and uploading web pages to a server. This course makes extensive use of the computer tools necessary to insert HTML tags, create images, and view web documents. It takes beginning web designers through the process of designing, building, and publishing a working website.
Required Textbook available through ARC Bookstore or Online
HTML5+CSS3,COMPREHENSIVE
Cengage Brain - Rent Print Book best price (wait until beginning of class) Can buy a Cengage membership if you have other courses using Cengage books.
Full Semester - Online
CISC 310 Introduction to Computer Information Science
Section number: 10996
3 Units
Course Transferable to CSU
Hours: 54 hours LAB
Description: This course examines information technology and its role in solving business problems. Topics include information systems, database management systems, networking, e-commerce, ethics and security, and computer systems hardware and software components. These concepts and related methods are applied through hands-on projects to develop computer-based solutions to business problems.
Required Online Interactive Textbook: zyBook - CISC 310: Introduction to Computer Information Science Fall 2021
Instructions for textbook -- You can buy at ARC Bookstore or Publisher Online site - information will be given at beginning of class
Back to top
Full Semester - Online
CISW 321 Introduction to Web Development using Adobe Dreamweaver CC
Section number: 10943
3 Units
Advisory: CISW 300 or CISC 306
Course Transferable to CSU
Hours: 36 hours LEC ; 54 hours LAB
Description: This course covers the use of Dreamweaver, a visual Web-authoring tool, to develop and implement Web sites. The topics covered include creating Web pages that contain text, images, links, tables, forms, Cascading Style Sheets, and image maps, as well as how to enhance Web pages with Flash elements and built-in scripting languages. Additional topics include developing effective Web site structures, using Web site management tools, Web site documentation, making global updates to a Web site, and using advanced Dreamweaver features.
Required Software:
Adobe Dreamweaver CC If you are going to take class and you plan on using your home or work computer, you must own your own Adobe software. The software is not included in the class and does not come with the textbook.
Required -- Text :
ADOBE DREAMWEAVER CC: 2021 RELEASE
Author MAIVALD
Publisher Adobe Press; 1st edition (January 20, 2021)
Peachpit Press
https://www.adobepress.com/store/adobe-dreamweaver-classroom-in-a-book-2020-release-9780136412281
Amazon: https://www.amazon.com/Adobe-Dreamweaver-Classroom-Book-release/dp/0136875238
Back to top
1st 8 Week Courses: Aug 21 - Oct 13, 2021
Online section
CISA 330 Desktop Publishing
Adobe InDesign CC
Online section number: 10414
Online - Orientation
2 Units
Prerequisite: None
Advisory: CISC 300, CISA 300 and ability to touch type.
Course Transferable to CSU
Hours: 27 hours LEC ; 27 hours LAB
Description: This course provides an overview of desktop publishing (DTP) and a major desktop publishing application program. It includes page layout skills needed to produce newsletters, brochures, flyers, reports, and other marketing material. Additionally, it covers importing and placing graphics and text, using layers, master pages, frames, creating graphics using the pen tool, and working with color both digitally and in print.
Software Version: Adobe InDesign CC
You must subscribe to Adobe CC and have access to Adobe InDesign - the software does not come with the course or the book.
The software: Adobe InDesign is only available by subscription ~ Student pricing: adobe.com and collegebuys.org
Textbook: Adobe InDesign CC Classroom in a Book Newest Edition - 2021
ADOBE INDESIGN CC: 2021 RELEASE
Authors: Kelly Kordes Anton, Tina Dejarid
ISBN-10: 0-13-687028-7
ISBN-13: 978-0-13-687028-9
Adobe PressAmazon
Back to top
Online Section
CISA 345: Technical Marketing Applications
Online section number: 11438
Mandatory Online orientation
Units: 2.00
Prerequisite: None.
Advisory: CISC 305
Course Transferable to CSU
Hours: 27 hours LEC ; 27 hours LAB
Description: This course provides an overview of online marketing applications. It includes creating websites using cloud based software, building media-rich content for blogs, and developing marketing strategies using Search Engine Optimization (SEO) tools such as Google Analytics. It also covers email marketing software to create and manage mailing lists, newsletters, and automated campaigns. Additionally, it covers audience building with other cloud based marketing tools such as podcasts, ebooks, webinars, and more. All software used in this course is free, cloud based, and mobile.
This course provides an overview of online marketing applications. It includes how to:
* make websites using cloud based applications
* build media rich content for blogs
* market using Search Engine Optimization (SEO) tools such as google analytics
* use email marketing software which gives you the ability to create and manage mailing lists, newsletters, and automated campaigns
* introduction on how to build your audience with other cloud based marketing tools such as podcasts, ebooks, webinars, and more
* All software used in this course is free, cloud based, and mobile!
No textbook required -
What students are saying ~
Everyone, if you are looking for a fantastic set of courses to maximize your knowledge of online and social media marketing, look no further. As a small business owner, I learned SO MUCH about how to build and manage an effective online presence. As Professor Hayes points out in the class, social media marketing and online marketing now outpace print marketing by a significant measure. CISA 345 and 346 are a perfect combination of instruction to navigate the sometimes confusing waters of this relatively new, but very important, set of marketing strategies. ~ Katrina Rasbold, business owner and author
Back to top
Online Section
CISW 350 Imaging for the Web
Adobe Photoshop CC
Online section number: 10721
Online orientation
1 Unit
Prerequisite: None
Advisory: CISW 300 or CISC 306
Course Transferable to CSU
Hours: 18 hours LEC ; 18 hours LAB
Description: This course covers, in depth, graphics for the Web. It uses industry standard graphic software to technically develop original graphics as well as to manipulate found imagery. Topics include a review of Web file formats, compressing graphics for use on the Web, photo corrections, editing and enhancing graphics, extracting elements, and using layers. This course also covers more advanced editing such as working with masks and channels and creating simple animation/video.
You must own your own version of Adobe PhotoShop if you are going to take the course from your home - the software does not come with the course or the book. Student Pricing at: adobe.com
Textbook - Required -
Adobe Photoshop CC Classroom in a Book, (2021 release)
ISBN-10: 0-13-690473-4
ISBN-13: 978-0-13-690473-1
Adobe PressAmazon
Back to top
2nd 8 weeks: Oct 14 - Dec 10
Online Section
CISA 346: Social Media Applications
Online section number: 11440
Mandatory Online orientation
Units: 1.00
Prerequisite: None.
Advisory: CISC 305
Course Transferable to CSU
Hours: 18 hours LEC ; 18 hours LAB
Description: This course introduces a variety of social media applications and content platforms for marketing both small and large businesses. It includes popular applications for online social networking services (Facebook Pages for business), microblogging (Twitter), visual bookmark boards (Pinterest), video-sharing websites and YouTube channels, Internet based photo and video sharing apps (Instagram and Snapchat), and image editing mobile apps specifically for marketing. It also includes tracking social media, apps and integration, link building, and monetization.
Required book: None
Back to top