Online Section - 1st 4 Weeks
CISA 345: Technical Marketing Applications
Online section number: 10435
Mandatory Online orientation
1st 4-weeks June 8 - July 2
Units: 2.00
Prerequisite: None.
Advisory: CISC 305
Course Transferable to CSU
Description: This course provides an overview of online marketing applications. It includes creating websites using cloud based software, building media-rich content for blogs, and developing marketing strategies using Search Engine Optimization (SEO) tools such as Google Analytics. It also covers email marketing software to create and manage mailing lists, newsletters, and automated campaigns. Additionally, it covers audience building with other cloud based marketing tools such as podcasts, ebooks, webinars, and more. All software used in this course is free, cloud based, and mobile.
No textbooks required!
What students are saying ~
Everyone, if you are looking for a fantastic set of courses to maximize your knowledge of online and social media marketing, look no further. As a small business owner, I learned SO MUCH about how to build and manage an effective online presence. As Professor Hayes points out in the class, social media marketing and online marketing now outpace print marketing by a significant measure. CISA 345 and 346 are a perfect combination of instruction to navigate the sometimes confusing waters of this relatively new, but very important, set of marketing strategies. ~ Katrina Rasbold, business owner and author
Online Section - 2nd 4 weeks
CISA 346:
Social Media Applications
Online section number: 10437
Mandatory Online orientation
2nd 4-weeks July 6 - July 31
Units: 1.00
Prerequisite: None.
Advisory: CISC 305
Course Transferable to CSU
Description: This course introduces a variety of social media applications and content platforms for marketing both small and large businesses. It includes popular applications for online social networking services (Facebook Pages for business), microblogging (Twitter), visual bookmark boards (Pinterest), video-sharing websites and YouTube channels, Internet based photo and video sharing apps (Instagram and Snapchat), and image editing mobile apps specifically for marketing. It also includes tracking social media, apps and integration, link building, and monetization.
No textbooks required!
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Full Semester - ONLINE
CISC 310 Introduction to Computer Information
Science
Section number: 11395
Mandatory Online orientation
8-weeks June 8 - July 31
3 Units
Course Transferable to CSU
Hours: 54 hours LAB
Description: This course examines information technology and its role
in solving business problems. Topics include information systems,
database management systems, networking, e-commerce, ethics and
security, and computer systems hardware and software components. These
concepts and related methods are applied through hands-on projects to
develop computer-based solutions to business problems.
Required Online Interactive Textbook: zyBook - CISC 310: Introduction to Computer Information Science Spring 2020
Instructions for textbook -- You can buy at ARC Bookstore or Publisher Online site
1. Sign in or create an account at learn.zybooks.com
2. Enter zyBook code: LOSRIOSCISC310HayesSummer2020
3. Subscribe
A subscription is $88. Students may begin subscribing on May 25, 2020 and the cutoff to subscribe is Jul 29, 2020. Subscriptions will last until Aug 14, 2020.
** if there is a hardship to buy the text please email me for resources. There are some emergency funds through BeaverCares/Office of Philanthropy - community and faculty donations COVID-19 -- funds have been going rapidly but I will try to offer some resources. Please do not ask for the funds if you have other programs that pay for your books.
https://losrios-arc-staging.ingeniuxondemand.com/about-us/support-us/giving-opportunities/beaver-cares-program
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Professor Hayes -- Summer 2020 Schedule
ONLINE Orientation Information
Summer Session: June 10 - Aug 7
Online Section - 1st 4 Weeks
CISA 345: Technical Marketing Applications
Online section number: 10435
Mandatory Online orientation
1st 4-weeks June 8 - July 2
Units: 2.00
Prerequisite: None.
Advisory: CISC 305
Course Transferable to CSU
Description: This course provides an overview of online marketing applications. It includes creating websites using cloud based software, building media-rich content for blogs, and developing marketing strategies using Search Engine Optimization (SEO) tools such as Google Analytics. It also covers email marketing software to create and manage mailing lists, newsletters, and automated campaigns. Additionally, it covers audience building with other cloud based marketing tools such as podcasts, ebooks, webinars, and more. All software used in this course is free, cloud based, and mobile.
No textbooks required!
What students are saying ~
Everyone, if you are looking for a fantastic set of courses to maximize your knowledge of online and social media marketing, look no further. As a small business owner, I learned SO MUCH about how to build and manage an effective online presence. As Professor Hayes points out in the class, social media marketing and online marketing now outpace print marketing by a significant measure. CISA 345 and 346 are a perfect combination of instruction to navigate the sometimes confusing waters of this relatively new, but very important, set of marketing strategies. ~ Katrina Rasbold, business owner and author
Online Section - 2nd 4 weeks
CISA 346: Social Media Applications
Online section number: 10437
Mandatory Online orientation
2nd 4-weeks July 6 - July 31
Units: 1.00
Prerequisite: None.
Advisory: CISC 305
Course Transferable to CSU
Description: This course introduces a variety of social media applications and content platforms for marketing both small and large businesses. It includes popular applications for online social networking services (Facebook Pages for business), microblogging (Twitter), visual bookmark boards (Pinterest), video-sharing websites and YouTube channels, Internet based photo and video sharing apps (Instagram and Snapchat), and image editing mobile apps specifically for marketing. It also includes tracking social media, apps and integration, link building, and monetization.
No textbooks required!
Back to top
Full Semester - ONLINE
CISC 310 Introduction to Computer Information Science
Section number: 11395
Mandatory Online orientation
8-weeks June 8 - July 31
3 Units
Course Transferable to CSU
Hours: 54 hours LAB
Description: This course examines information technology and its role in solving business problems. Topics include information systems, database management systems, networking, e-commerce, ethics and security, and computer systems hardware and software components. These concepts and related methods are applied through hands-on projects to develop computer-based solutions to business problems.
Required Online Interactive Textbook: zyBook - CISC 310: Introduction to Computer Information Science Spring 2020
Instructions for textbook -- You can buy at ARC Bookstore or Publisher Online site
1. Sign in or create an account at learn.zybooks.com
2. Enter zyBook code: LOSRIOSCISC310HayesSummer2020
3. Subscribe
A subscription is $88. Students may begin subscribing on May 25, 2020 and the cutoff to subscribe is Jul 29, 2020. Subscriptions will last until Aug 14, 2020.
** if there is a hardship to buy the text please email me for resources. There are some emergency funds through BeaverCares/Office of Philanthropy - community and faculty donations COVID-19 -- funds have been going rapidly but I will try to offer some resources. Please do not ask for the funds if you have other programs that pay for your books.
https://losrios-arc-staging.ingeniuxondemand.com/about-us/support-us/giving-opportunities/beaver-cares-program
Back to top